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Rovio treats piracy like free marketing (Google+) :: Games news

Rovio treats piracy like free marketing (Google+) :: Games news

[Tue Jan 31 10:06:18 2012]
Rovio treats piracy like free marketing (Google+) There’s been an interesting tidbit floating around the internet over the last 24 hours that stems from a talk Rovio CEO Mikael Hed gave at the Midem conference in Cannes. When discussing piracy, Hed took a stance you don’t often hear from his side of the industry; "Piracy may not be a bad thing: it can get us more business at the end of the day."
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